Winterfest 2021

We're thrilled to be supporting Lake Geneva Winterfest again this year. This event hosted by VISIT Lake Geneva will be held on February 3-7, 2021 and features the U.S. National Snow Sculpting Championship. This 5-day winter event also includes downtown ice sculptures, s'mores and bonfires on the beach, cocoa crawls, a fire & ice bar,…

5 Key Takeaways for Engaging Customers Through Virtual Events

There are times when unforeseen circumstances or unprecedented events take place that force businesses to change their operations and quickly adapt to a new normal. As marketing professionals, we also need to pivot our activities to adapt. We must consider that as much disruption as we are experiencing, our customers are equally experiencing it on…